Organized jointly by the MGFÜ and the HBKIK, the sensory-friendly conference focused on the experiences of neurodivergent people in starting businesses, the challenges and successes of their existing businesses, and the possibilities for creating an inclusive, neuro-inclusive economic environment.

Between 15% and 20% of the total population, and nearly 50% of Generation Z, are affected by some form of neurodiversity, making it essential to actively address this issue from both economic and social perspectives.



The event was organized as part of the TASK4ISI Interreg Central Europe project, with support from the European Union; this project specifically focuses on the development of social innovation and inclusive solutions in the spirit of business development, explained Dr. Gergely Balla, p Chief Business Development Officer of MGFÜ. In his opening remarks, he emphasized that neurodivergent individuals possess significant innovative and entrepreneurial potential, and thus targeted policy tools—such as mentoring programs, incubation, training, and community support—can contribute to the economic and social utilization of this potential.

The conference was opened by Dr. Éva Skultéti, Secretary General of the Hajdú-Bihar County Chamber of Commerce and Industry, who emphasized that it is both the responsibility and the interest of economic actors to embrace diversity and to strengthen and promote inclusive practices.
Several recognized and distinguished experts participated in the professional program. Gábor Zupkó, Head of the European Commission’s Representation in Hungary, spoke from a European perspective on the significance of inclusive initiatives. Zsuzsanna Lukács, Deputy State Secretary for Enterprise Protection at the Ministry of National Economy, outlined domestic development and innovation opportunities in her opening remarks, while Dr. Ákos Ferencz, a psychiatrist and expert on autism and ADHD in adults, provided a detailed overview of the concept of neurodiversity.

The presentations and panel discussions highlighted that sensory-friendly solutions not only improve the quality of life for neurodivergent people but can also provide a competitive advantage for businesses. The clear message of the conference was that inclusion and innovation go hand in hand and play a key role in shaping the economy of the future.